Tuesday 22 September 2015

Pre-Production Advertising

In the last two lessons we have been looking at pre-production in making an advert. We decided that a lot goes into producing a advertisement such as;
personnal- are the people involved in making the advert e.g. makeup artist, hairdressers, fashion designers, filmed, camera man, script writers
contributors- are the people who supply for the film e.g. the crew, music director
finance- how much will the advert cost? what will you pay the crew? and how much the directors will charge?
All films and commercials need to get checked by clearcast before being produced.

When it comes to producing a advert, there are a lot of factors which contribute into making it a successful and meaningful advert. We looked on the McCann London website, they are a very well known and powerful advertising company who have produced many popular adverts including; shreddies, lo'real makeup, Microsoft office, subway, nestle, coca cola and many more successful brands.