unit 2 m1 resub

UNIT 2 M1

Dear the Manager of Carmeli's bakery, and whom it may concern,

I am writing to inform you about how each of the physical, human and technological resources can be managed effectively to improve the performance of Carmeli's bakery.

Physical resources are resources that you can move, smell, feel, taste, touch etc. They are made by man and help us to do everyday activities easily. Examples of physical resources are chairs, desks, rooms, tables. The physical resources team can improve the performance of Carmeli's bakery by developing the bakery by redecorating it to feel more like a bakery and to ensure it is safe. This will attract more customers which will result in increasing sales and more people will want to become staff at the bakery because of the look of it and its hygiene level. Secondly, if Carmeli's have the latest and state of the ark machines and equipment such as; machines, tills, stools, coach, booths etc. This will make Carmeli's stand out from their competitors and get the majority of the customers go to them because of their up-to-date equipment. This will also increase sales and income which is exactly what Carmeli’s business wants to happen. This will allow Carmeli's bakery to be known worldwide and become even more talked about and popular than it already is because it will be stand out from their competitors. Furthermore, if the business has the latest equipment such as security then this allows Carmeli's to not have anything stolen from them which mean’s Carmeli's can keep all their profit and won’t need to worry about theft. It would also help the store if they installed the latest cameras where you can see clearly on them to help recognise faces or get a high end security team in. Another way Carmeli's could increase their sales is by thinking about having sample food tasting going on around the store to entice customers to come back and get a free taste and then buy it.

Human resources is the personnel of a business and are regarded as a significant part of the business in terms of skills and abilities. Examples of human resources are programmers, painters, waiters, accountants. They are responsible for the recruitment of suitable staff for the business which is extremely important. The human resources team can improve the performance of Carmeli's bakery by firstly recruiting the right and appropriate staff because they are in charge of the hiring and firing part of the staff which means they are essential for making sure they have hired the right staff otherwise Carmeli's won’t be successful and it will be blamed on the human resources team. They need to hire staff that has the correct skills such as; working well in a team, being friendly and approachable, ability to work independently etc. As well as that, they need to have had previous work experience at a similar or same business (bakery) for them to know what they are doing and have the right qualifications to suit the job working in a bakery. By recruiting the right staff, Carmeli’s can guarantee themselves that they will make the best decisions they can make as well as making the experience of the store the best it can be. Carmeli's should implement staff rewards/motivation scenes to encourage staff to work harder and complete tasks in order to get praise at the end. Also, the business could provide better training for their staff in the products they sell so that the staffs are able to provide a more personal customer service approach.

Technological resources are systems and tools which are required to effectively create or produce a product or service. Examples of technological resources are machines, software licenses, patents, time, people, copyright, energy. The technological resource team can improve Carmeli's by making sure that Carmeli's has their own brand, logos etc. This is protected by having copyright and most if not all businesses have copyright because it is so important to protect your brand so no-one else can copy it and take your profit away from your business. Additionally, Carmeli's should make sure they have insurance on the store floor as well as the stock room, factory and wherever else they store stock in case of an emergency and they lose it all and need to replace it. This is to make sure Carmeli's bakery aren’t in trouble if anything happens to anything they own and it means they are covered and can start the businesses stability up again. The management of their resources can be improved is Carmeli's keep their IP up to date and fully updated because this will make them stand out and have an advantage over their competitors. Carmeli's bakery's IP is how the business is recognised and how most people know the business which is why if you keep it up to date then this will keep Carmeli's in a good customer light and the customers will trust Carmeli's because they are familiar and feel they connect with the business.